Ever wonder how designers always make homes look like they belong on the cover of Architectural Digest? It’s not an accident — it’s the hardwood.
Here are the 7 hardwood secrets designers swear by, brought to you by Pacific Hardwood, the USA-made leader in luxury flooring.
1. Grain pattern matters more than you think
Rift & Quartered White Oak? Chic.
Live Sawn? European luxury vibes.
Plainsawn? Warm and timeless.
Designers don’t guess — they choose intentionally.
2. Long lengths = high-end
Short boards feel “builder grade.”
Pacific Hardwood manufactures long-length planks that visually expand the space.
3. Prefinishing saves time AND money
Our California finishing line allows for:
✔ Zero VOC
✔ Perfect consistency
✔ Faster installs
4. Engineered is the new luxury
Stable. Durable. Better for wide planks.
Engineered White Oak = designer favorite.
5. Lighting completely changes color
Designers order multiple samples — from Pacific Hardwood’s Quick Ship — to test in every room.
6. Herringbone is the shortcut to instant luxury
Hotel-level, European-style, always impressive.
Pacific Hardwood makes it custom to your spec.
7. Custom = unforgettable
Designers don’t want “what everyone else has.”
They want custom — and that’s exactly what we do, every day, at our Orange, CA factory.